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Connecting with Students: New Tactics to Improve Communication

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Title:Connecting with Students: New Tactics to Improve Communication (ID: SWR08040)
Author(s):Liz Brigman (Rice University) and Carlyn Foshee Chatfield (Rice University)
Origin:Presented at Southwest Regional Conferences (02/20/2008)
Type:Presentations/Speeches
Abstract:

Over the past two years, the IT Marketing and Communications group at Rice University has actively searched for new methods to reach undergraduates. We ask students how they want to hear from us. Then we extrapolate the feedback we gather to guide our campaigns to reach the entire undergraduate population.

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