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Applying the Diffusion of Innovation Model to Embrace Web 2.0 Technologies: Implementing an Institutional Strategy

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Title:Applying the Diffusion of Innovation Model to Embrace Web 2.0 Technologies: Implementing an Institutional Strategy (ID: SER08060)
Author(s):Baiyun Chen (University of Central Florida) and John Raible (University of Central Florida)
Origin:Presented at Southeast Regional Conferences (06/02/2008)
Type:Presentations/Speeches
Abstract:

Many of the emerging Web 2.0 technologies pertain to communication innovations. Using the communications theory of diffusion of innovation, this presentation will examine the adoption and implementation of wikis and their related pedagogical approaches. Methods for institutional implementation will be proposed to answer questions of sustaining the initial adoption phase.

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