Presented at EDUCAUSE Annual Conferences; Strategic Planning, IT; Support Services; and CRM

Relationship Management: Stronger Partnerships to Inform IT Planning

Added by the EDUCAUSE Librarian
Title:Relationship Management: Stronger Partnerships to Inform IT Planning (ID: EDU07249)
Author(s):Steven Winig (MIT), Nan McKenna (Stanford University), and Michael Ferdinando (Cornell University)
Origin:Presented at EDUCAUSE Annual Conferences (10/23/2007)
Type:Presentations/Speeches
Abstract:

Relationship management is a holistic approach to understanding customer IT needs that augments existing relationships between customers and IT service teams. The goals are to position central IT to understand customer priorities and to inform operational and strategic planning. This panel discussion will offer three institutions' approaches and the successes and challenges they face.

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