Considering a Marketing and Communications Approach for an Institutional Repository
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| Title: | Considering a Marketing and Communications Approach for an Institutional Repository (ID: CSD4746) | |
| Author(s): | Heleen Gierveld | |
| Topics: | Digital Collections, Electronic Resources, Institutional Repositories, Scholarly Communication | |
| Origin: | Contributed by Organizations or Campuses (2006) | |
| Type: | Articles, Papers, and Reports | |
| Abstract: | The author proposes a market-oriented approach to increase the rate of deposit to an Institutional Repository. | |
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